Wanamaker 1917 Guide to Philadelphia

Description

“A Friendly Guide Book to Philadelphia 1917” was given to customers and visitors to Philadelphia by retailer John Wanamaker & Company.
The booklet measures approximately 5.25 x 7.5 inches and contains 52 pages, with illustrations and photos.
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Located in downtown Philadelphia, the John Wanamaker Department Store was one of the first department stores in the United States. Founded by John Wanamaker, it is known for its substantial effects on the development of the retail industry, such as being the first store to use price tags. At its zenith in the early 20th century, Wanamaker's also had a store in New York City at Broadway and Ninth Street. Both employed extremely large staffs. By the end of the 20th century, there were 16 Wanamaker's outlets, but after years of change the chain was bought by Albert Taubman, and added to his previous purchase of Woodward & Lothrop, the Washington, D.C., department store. In 1994, Woodies, as it was known, filed for bankruptcy. The assets of Woodies were purchased by the May Company Department Stores and JCPenney. In 1995, Wanamakers transitioned to Hecht's, one of the May Company brands. In 2006, Macy's Center City became the occupant of the former Philadelphia Wanamaker's Department Store, which is now a National Historic Landmark.